Phuse Media Ltd

By Al Johnson on 31/08/16 | CMS for business

Wouldn't it be great if you could update your website yourself easily, quickly and without having to rely on a third party? With this level of access and control, you can keep your customers informed of special offers the moment they happen, update your blog, add product images and carry out the essential tasks that will attracting new visitors, and keep your customers coming back for more.

A Content Management System (CMS) gives you this control, allowing you to update any page, or to assign permissions to another member of your company to make updates. In short, a CMS is the perfect way to keep your website fresh, popular and most importantly, generating revenue.

Business Benefits Of Using A CMS 

At Curve, we offer our customers bespoke website content management systems, expert advice and the tools they need to manage their websites effectively. We've put together all the benefits of using a CMS in a handy list below, and we would be delighted to tell you more.

1. Easy Page Management

Updating existing pages and adding new content just got so much easier with a CMS. You no longer need to call your web design team or a copywriter to do this for you - although we can help when you need us - and with a little know-how you can publish your own content online at the click of a button.

2. Manage Your Brand & Maintain Your Identity

A CMS that uses branded templates ensures consistency across your website and ensures easy navigation and recognition for your visitors.

3. Easier To Keep Content Fresh

Because using a CMS makes it so easy to publish content, you're more like to keep it fresh. It means the moment you have an idea you can write and publish it immediately - great for your blog and other pages you need to keep up to date.

4. Open New Ways To Communicate

Whether you have a retail site with an online catalogue of products, or you are selling a service, a CMS opens up new ways for you to communicate with your target audience. Tell them about special offers and discounts, show them product images, and give them blog posts that add real value to their lives. Fresh and enticing content will keep them coming back for more, and recommending you to others.

5. Ensure Better Collaboration

A good quality CMS can encourage teams to work more closely together, and to establish effective workflows. Better collaboration makes you more productive and more competitive overall.

6. Improve Customer Service

Many CMS systems have a component that allows your customers to contact you directly instead of using email. This enables you to avoid delays in communication caused by clogged mailboxes, and to handle customer queries faster.

7. The Bottom Line - You Save Money

We saved the best ‘til last. Plain and simple, a CMS can save you money as well as time. Instead of paying somebody to publish your content and manage your website for you, a CMS puts you in total control and reduces your costs. You might wonder why we are talking ourselves out of this job, but the truth is we value customer satisfaction over profit. In fact, if our customers are happy the profits look after themselves - something you will also find by adopting one of our CMS systems.

Speak to us today to find out more about website design and taking control of your content with a custom CMS. Our web design partners at Phuse Media would be happy to help you with any requirements you have; they offer bespoke web design and content managed solutions and would be delighted to help.

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